A toolkit that is designed to meet the more demanding needs of small-to-medium enterprises (SMEs) and more established organisations.
We’ll kick your project off with a discovery session to establish an understanding of your audience and their needs, and how we can align these with your business goals. We’ll determine how you’ll drive traffic to your website and the leads we can implement to attract and engage your audience. The information we gather will define the structure of your website and shape your user journeys and experience.
Also included in your toolkit is a complete set of eye-catching coordinated social media assets (profile and cover images) specifically optimised for each channel. We’ll set you up on an e-marketing platform, integrate it with your website, create a branded email template, and build a lead-generation campaign template so that you can reach your target market.
Ensuring your website is optimised for search engines is complex and time-consuming! We build all our websites to be fully accessible, with an exceptionally high standard for clean code (which is why we only use the Genesis framework). We know that these good practices make a difference in how well your website will rank. To further boost your SEO chances, we’ll work through each page to ensure important keywords and search terms are included and your metadata ticks all the right boxes.
Finally, we empower you to take control of your online enterprise. Firstly we’ll train you to update and maintain your WordPress website with a personal 1:1 training session. This will include how to edit and add new content.
Secondly, once all your assets are up-and-running, we’ll provide you with an easy-to-follow digital strategy and planner. This will allow you to measure the success of your lead generation campaign and plan future campaigns.
Prices from: £4,500* (plus vat)
*Subject to the number of pages of the website
Digital toolkit includes:
- Simple* website (up to 20 pages)
- A lead-generation landing page
- Social media assets (coordinated cover and profile images)
- E-marketing (setup, integrate with website, email template, lead-generation campaign)
- On-site website SEO
- Simple digital strategy including lead-generation campaign and planner
*Does not include eCommerce, memberships, ticketing or other complex requirements
Who this toolkit is for:
- Businesses that want a more user-centric approach
- Charities and not-for-profits that need to engage with multiple stakeholders
How is it different from our other toolkits?
- No complex functionality such as eCommerce, membership or custom development
- Branding or design services
- Website consultation
- Support and care plan
£1,950 plus VAT
from £4,500 plus VAT
from £7,500 plus VAT
|Social media assets|
|Email marketing integration and template(s)|
|Digital marketing strategy and planner|
|Discovery and definition process|
|Iterative design process|
|Lead-generation campaign page(s)|