What We Did
Jane had done a fair bit of research upfront and had already chosen the Brunch Pro theme which she felt would best deliver the clean design she was looking for.
We installed the Bunch Pro theme and customised it using a limited colour palette complementary to her header logo, and neutral elsewhere.
Next we set-up the front page making the best use of available widgets and space to showcase Jane's content. We used the video widget to add one of Jane's latest videos under the top three latest posts, giving it more prominence on her blog.
Other Credits
Logo supplied by client
The Brief
Jane is a food writer, photographer and recipe creator and has been blogging at Hedgecombers since 2008. Her blog was already in a Genesis (WordPress) theme but looking a little outdated, and Jane wanted a theme refresh with a simple clean design, lots of white space and a neutral colour palette.
Client Feedback
I've been blogging at this domain since 2008, and have always done all my theme changes, updates and tech stuff myself.
Whilst this may have saved me money over the years, it definitely didn't save on the stress, and it's also led to my site being slowed down by years worth of bad habits.
Having Callia Web on call to redesign, update and untangle some of those messes has been a godsend. My site is faster, easier to navigate and the whole process has been a positive one.
The best bit about getting help for the more technical aspects of my site, is that it frees up my time for content creation, which is the part that I love!
Hedgecombers
"When we decided to create the Cambridge Food Collective, I spoke to a number of web developers but I have a long term relationship with Callia Web that drew me back for a number of reasons. Jo and her team are creative, flexible and want to get under the skin of the idea to really make the site look and function beautifully. They have a can do attitude and I was able to bounce ideas off the wall with them till we found the best design we wanted.
"The team were proactive in sourcing ideas, creating design layouts and implementing the functionality we wanted.
"I know that we would get value for money by working with Jo. Finding out that we are a finalist in the Cambridgeshire digital awards, as well as all the wonderful feedback we have had from site visitors on the design and ease of use of the site, has been great to hear.
"We feel we have got a site to be proud of. Jo knows me well enough to know that when I am ready to start tinkering on it, she will be called on to help again!" Nazima Pathan - The Cambridge Food Collective - December 2016
