What We Did
Combined with her rebrand from Pink Spider to Jackie Dyble Copywriting Services, the new website pushed Jackie and her value message to the fore.
We designed and built the website based on StudioPress’ Remobile Theme for the Genesis Framework. As this theme leant itself well to Jackie's needs, it meant that we were able to focus on implementing backend customisations – such as custom fields and custom page templates – to improve the ease of use of her new website.
Other Credits
Logo Design by Silkin Tan Creative
The Brief
With over 20 years' experience, Jackie Dyble knows a thing or two about the power of marketing.
Jackie had been operating under the brand Pink Spider for several years when she approached us. She had increasingly grown aware that people were hiring her, not Pink Spider.
In addition, her previous website was outdated. This was preventing her from blogging on her own website – a key way of attracting more business as a professional writer.
Jackie wanted to convey a clear simple message and to present testimonials from existing clients to potential leads.
Client Feedback
Jo and Ben made setting up my new website a breeze. They were super-efficient and knowledgeable, and gave clear direction for each stage of the process. They came up with a great design and I'm really happy with the result. Thank you!
Copywriting Services
I am thrilled with the WordPress website that Callia Web have created for my business. Jo and Leeann are very easy to work with, and great at explaining things in layman's terms (which in my case is essential!) Andrea Jerome - 