What We Did
Working with key members of the team at Forever Hounds Trust we designed a website that would enable them to promote their dogs for rehoming, share success stories, sell merchandise, advertise regional events, and showcase the mission and campaigning that the charity undertake.
Callia Web created custom-post-types for the dogs and events to separate the content from the blog, news and events making it easier to add and update by charity volunteers. We used a combination of the WordPress block editor and advanced custom fields to create easy-to-edit blocks with a high visual impact. The shop was redesigned and restructured to improve visual impact and customer usability. During the design process, we identified the need to add more emphasis on the various call-to-actions needed to support the charity including donation, fundraising, volunteering, and rehoming dogs.
We worked with the Forever Hounds Trust brand guidelines to create a web-accessible colour-palette and clean responsive design. Callia Web are proud that this project has been noticed in a StudioPress blog post with some positive feedback from professionals within the community.
The Brief
Rescue and rehoming dog charity, Forever Hounds Trust, approached Callia Web for a redesign of their website as their existing one had become increasingly difficult to update and was struggling to scale-up with the increased amount of content and products in the shop.
"Jo was an absolute pleasure to work with when I decided I needed a website. She showed tremendous flexibility and patience. She has great technical skills and is incredibly personable. I'm very pleased with the process and the outcome. Thanks Jo" Caren Holzman -