What We Did
Working with key members of the team at Forever Hounds Trust we designed a website that would enable them to promote their dogs for rehoming, share success stories, sell merchandise, advertise regional events, and showcase the mission and campaigning that the charity undertake.
Callia Web created custom-post-types for the dogs and events to separate the content from the blog, news and events making it easier to add and update by charity volunteers. We used a combination of the WordPress block editor and advanced custom fields to create easy-to-edit blocks with a high visual impact. The shop was redesigned and restructured to improve visual impact and customer usability. During the design process, we identified the need to add more emphasis on the various call-to-actions needed to support the charity including donation, fundraising, volunteering, and rehoming dogs.
We worked with the Forever Hounds Trust brand guidelines to create a web-accessible colour-palette and clean responsive design. Callia Web are proud that this project has been noticed in a StudioPress blog post with some positive feedback from professionals within the community.
The Brief
Rescue and rehoming dog charity, Forever Hounds Trust, approached Callia Web for a redesign of their website as their existing one had become increasingly difficult to update and was struggling to scale-up with the increased amount of content and products in the shop.
"What a refreshing and rewarding experience it has been working with Callia Web. Having been traumatised by another web company for an upgrade to our old website, I had considerable anxieties at approaching yet another web company to get rid of the awful site I’d been left with. I was looking for a complete redesign and also wanted to find a way to simplify the navigation.
"What a joy to find a small friendly company who actually listened to me and understood what was needed. The great ideas, the brilliant design and all explained in layman’s terms, made the whole experience enjoyable and rewarding. Jo and Leeann put in a lot of great work and all of us at Wrightstyle are delighted with the results. They’ve also given a couple of us the training we needed so that we can now add posts, pictures and newsletters with confidence. I can highly recommend them to sort out your website too." Jane Embury - 